Thanks to e-commerce, items we're ashamed to buy in-store are now available online. A OnePoll survey revealed that 89% of American consumers are willing to pay the higher price that e-stores may charge for these items to avoid embarrassment. Why? 72% fear that employees or fellow shoppers at brick-and-mortar establishments will judge them according to what's inside their cart. This retail shame reportedly wanes only when...
Before consumers see your product, the packaging grabs their attention. Your box's material appeals to the sense of...
Packaging is the latest addition to the marketing "Ps" that include product, price, people, place, promotion, physical evidence,...
Does it ever sound like your packaging designer is speaking a different language? Well, in some sense, they...
The subscription box is an e-commerce marketing technique and distribution method involving the regular delivery of items selected...
Traditional product packaging materials have been harmful to the environment. However, the increasing environmental awareness among consumers has...
You’ve created an amazing product. Now it's time to get it into the hands of eager customers. You’ve...
Sustainable packaging is booming, with no signs of slowing down. People are aware of the environmental impact of...
Corrugated packaging is everywhere. More than 95% of all goods consumed in North America are packaged and transported...
Chances are, if you glance around wherever you are right now, you'll see a corrugated box or two....
In August 2020, TikTok influencer, @theerinmarie, went viral after she posted an unboxing video of her latest Chanel...
Admit it. We’ve all done it. You’re not meaning to be nosy, but you can’t help but notice...
Every single day, brown boxes and packages with a smile logo are circling around the globe. A few...
What’s the first thing most people see when they see your product on a shelf, or find it...
For the past few years, online sales have been heading up, up and up – with no signs...
These days, you can ship just about anything in a box. There's a box for nearly any size...
Get in touch with a custom packaging specialist now for a free consultation and instant price quote.