Category: Step-By-Step Guides
Optimizing Packaging for Marketing: 7 Client Engagement Keys
Alex Jasin
Last Updated: January 3, 2024
Before consumers see your product, the packaging grabs their attention. Your box's material appeals to the sense of touch, while the color, fonts, and logo engage their visual senses. Your target market's initial impression of the packaging powerfully sways their buying decision. Shoppers can get your item from the shelf and examine it more closely (or click your product image online and read more about it)...
How to Increase Your Ad Campaign’s ROI By Showcasing Custom Packaging (6 Steps)
Alex Jasin
Last Updated: January 3, 2024
Packaging is the latest addition to the marketing "Ps" that include product, price, people, place, promotion, physical evidence,...
How to Find an Incredible Packaging Designer (5 Critical Factors)
Alex Jasin
Last Updated: January 3, 2024
Packaging designers are the secret stars behind popular brands, developing imagery and messaging that consumers love to recall...
Subscription Box Packaging Design Essentials You Need to Know
Alex Jasin
Last Updated: January 3, 2024
The subscription box is an e-commerce marketing technique and distribution method involving the regular delivery of items selected...
Designing Custom CBD Packaging Boxes: The Complete Guide
Asif Muhammad
Last Updated: January 3, 2024
Still on the fence about whether to start looking for custom CBD packaging boxes to take your CBD...
Fragile Goods? How to Safely Ship Products (And Reduce Return Fraud)
Erica Campbell
Last Updated: January 3, 2024
With return fraud cases rising, businesses are putting more effort into packaging fragile items safely. Return fraud is...
Ultimate Guide to Product Display and Custom Cardboard Display Boxes
Amanda Jane Rivera
Last Updated: January 3, 2024
Despite the massive shift to e-commerce over the previous few years, retail stores are still incredibly important in...
Everything You Need to Know About Kraft Paper Boxes
Asif Muhammad
Last Updated: January 3, 2024
Traditional product packaging materials have been harmful to the environment. However, the increasing environmental awareness among consumers has...
Custom Labels: Essential Guide on Types and Design for Printing
Erica Campbell
Last Updated: January 3, 2024
Are you designing a product or packaging label? If so, it’s critical to understand the basic types of...
Rigid Boxes: A Complete Guide to Luxury Packaging
Alex Jasin
Last Updated: January 3, 2024
There are generally three types of boxes in the packaging industry: folding cartons or paperboard boxes, corrugated boards,...
The Ultimate Guide to Custom Shipping Boxes
Alex Jasin
Last Updated: January 3, 2024
First impressions count and, in the age of e-commerce, the first point of physical contact many customers have...
The Ultimate Guide to Custom Paper Bags
Amanda Jane Rivera
Last Updated: January 3, 2024
When you think of advertising, what word or phrase first springs to mind? Maybe it’s the TV show...
The Ultimate Guide to Mailer Boxes
Alex Jasin
Last Updated: January 3, 2024
What’s both stylish and can be shipped directly in the mail? A mailer box! These not-so-humble box mailers...
The Ultimate Guide to Corrugated Boxes: Corrugated Packaging 101
Asif Muhammad
Last Updated: January 3, 2024
Chances are, if you glance around wherever you are right now, you'll see a corrugated box or two....
The Ultimate Guide to Carton Boxes: Carton Packaging 101
Asif Muhammad
Last Updated: January 3, 2024
Glance in any pantry, peek into any fridge, look into the far reaches of a closet. Guess what...
The Complete Guide to Custom Retail Packaging
Alex Jasin
Last Updated: January 3, 2024
Tired of seeing your online ecommerce sales totals fall far below your forecasted numbers? Disappointed you can't seem...
The Beginner’s Guide to Ecommerce Packaging
Alex Jasin
Last Updated: January 3, 2024
Often overlooked and underappreciated in the world of ecommerce logistics are the boxes and packaging in which you...
The Ultimate Guide to Standout Product Packaging Design
Alex Jasin
Last Updated: January 3, 2024
Not long ago, product packaging was just that - packaging. Sure, you had a few forward-thinking brands that...
The Definitive Step-By-Step Guide to Custom Boxes (With 5 Real World Examples)
Amanda Jane Rivera
Last Updated: January 3, 2024
Admit it. We’ve all done it. You’re not meaning to be nosy, but you can’t help but notice...
The Beginner’s Guide to Shipping Strategy
Asif Muhammad
Last Updated: January 3, 2024
So, how many gifts did you order online this past holiday season? One gift, two gifts, or...
The Ultimate Guide to Eco-Friendly Packaging (+5 Companies Doing It Right)
Asif Muhammad
Last Updated: January 3, 2024
For the past few years, online sales have been heading up, up and up – with no signs...
How to Design and Personalize Holiday Packaging
Erica Campbell
Last Updated: January 3, 2024
The holiday season is a truly sensory experience: the aromas of cinnamon and gingerbread, the sound of Christmas...
The Ins and Outs: Box Design Tips You Need to Know in 2024
Alex Jasin
Last Updated: January 3, 2024
I’m not an impulse shopper, but I can tell you that, on occasion, I’ve bought something purely based...
The Buyer’s Guide to Purchasing Custom Boxes (+Tips To Save Money)
Asif Muhammad
Last Updated: January 3, 2024
There are so many beautiful options out there when it comes to custom boxes. By going custom,...
Box Sizes: How to Measure a Box for Box Dimensions (+Top Box Styles)
Amanda Jane Rivera
Last Updated: January 3, 2024
These days, you can ship just about anything in a box. There's a box for nearly any size...
The Ultimate Guide to Shipping and Fulfillment
Asif Muhammad
Last Updated: January 3, 2024
It’s official. You are rolling. You’re no longer shipping a couple of stray items a month. Nope –...
Beginner’s Guide to Box Design: How to Nail Packaging Box Design
Alex Jasin
Last Updated: January 3, 2024
We’ve all heard the old adage, “don’t judge a book by its cover.” Good advice – no doubt. ...
Master The Unboxing Experience: The Beginner’s Ultimate Guide
Alex Jasin
Last Updated: January 3, 2024
Looking for some free advertising, where your customers do all of the marketing for you? Savvy marketers know...
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